Archive for the ‘Conversion’ Category

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How Can I Speed Up My Website

All this week, I’ve been dealing with an inexplicably slow-loading website. We’ve finally got it up to speed. Here’s our in-house checklist…

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Is It Time to Go Mobile?

You know browsing on tablets and mobile devices is growing at a rapid pace. Here’s how to tell if it is time to create a mobile-optimized website for your online store…

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Does Your Facebook Account Help Or Hurt Your Brand?

“Does Your Facebook Account Help or Hurt Your Brand?” Well, this is one of the commonly asked question in almost all ‘major marketing via social media’ forums. In fact, the fastest expanding online social network is Facebook. The number of its regular users is currently more than a billion. It is also the hottest marketingRead more…

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Lights, Camera, Action: Tips For Effective Video Marketing

Are you hungry to market your product with video marketing? You can spread the word about your product or service using video quite quickly. By using video marketing you can grow your brand and gain the trust of your target audience.

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7 Steps to Managing Your Online Reputation

Many customers prefer to do background research on an online company before they purchase. They often search for branded terms and company names, coupled with words like “reviews” or “complaints”. If you have unfavorable content that shows up in these searches, such as unsatisfied customers posting their stories online, this can quickly become a problemRead more…

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How to Improve Shopping Cart Conversion

Product pages are designed to sell a visitor a particular item. However, once your visitors click that “Add to Cart” button, a customer’s entire mindset changes. As the retailer, you also have to switch modes, and shift from selling them a product, towards selling them on your business.  Here’s how…

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Revenue Boom Tip #4- Email Marketing

Most marketers or small business owners refuse to email promotions to their customers due to a paralyzing fear of being spammy. However, by ignoring the opportunity to market to your existing customers, you’re leaving a massive chunk of revenue on the table. Here’s how to effectively market to your existing customers…

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Revenue Boom Tip #3- Expand Your Product Line

Our Revenue Boom series is all about the quickest, easiest ways I’ve found to increase your bottom line. So far we’ve gone over an abandoned cart series and adding your products to Amazon. Now, my third tip to expand your online store is increasing your product line.  Here’s how…

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Revenue Boom Tip 1- Abandoned Cart

Revenue Boom has officially started! For this week, we’ll dive deep into the top 5 tips we have for immediately increasing your online store’s revenue. Our first suggestion is our biggest- establishing an abandoned cart system. Here’s why…

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How to Accurately Track Phone Sales for Your Online Store

Whenever the issue of tracking phone sales comes up, there always seems to be an industry-wide understanding that it is OK to just lump all phone sales together and go on our merry way. However, doing that isn’t just wrong… it’s dangerous.